# Customer groups for discounts and price levels

> Group customers such as Retail, Wholesale or VIP and give each group a price change or its own price list, applied automatically at the POS.

Source: https://docs.smartposhub.com/customers/customer-groups/  
Last updated: 2026-10-30  
Product: SmartPOS Hub (https://smartposhub.com)

**Customer groups** let you treat sets of customers differently — wholesale buyers, staff, VIP members — without changing every product. A group either changes prices by a percentage or points to its own **selling price group**, and the POS applies it automatically when you pick the customer.

## Create a group

1. Go to **Customers › Customer Groups** and press **Add** (or **Import prebuilt** for ready-made groups).
2. Enter the **Customer Group Name**.
3. Choose how prices change (**Price calculation type**):
   - **Percentage** — enter the **Calculation Percentage (%)**: `-10` for 10 % off, `5` for 5 % more.
   - **Selling Price Group** — pick a price list such as *Wholesale* or *VIP Members*. Set those prices on each product (see [Price groups](https://docs.smartposhub.com/catalog/price-groups/)).
4. Press **Save**.

![Customer Groups list with Online Customers, Retail, Staff Discount -10, VIP Members with selling price group, Walk-in Customers, Wholesale -10 and Wholesale / Trade, with Edit and Delete](https://docs.smartposhub.com/_astro/customer-groups.DKtmpLY_.png) (web app page: `/customer-group`)

## Use it

- Assign a group on the customer form (**Business & tax › Customer Group**).
- At the POS, pick the customer: their group's prices are used for every product you add.
- **Reports › Customer Groups Report** totals sales per group; the customers list can be filtered by group.

- [Prices and discounts](https://docs.smartposhub.com/catalog/prices-and-discounts/)
- [Contacts](https://docs.smartposhub.com/customers/contacts/)

## Frequently asked questions

### How does a group discount work?

Give the group a Calculation Percentage, for example -10. When you sell to a customer in that group, their prices are 10 % lower automatically. A positive number raises prices.

### What is a selling price group on a customer group?

A separate price list, such as Wholesale, set on each product. Customers in the group get those prices instead of the normal selling price.

### How do I put a customer in a group?

Edit the customer and choose the Customer Group in the Business & tax section, or set the group column when importing contacts.

### Can one customer be in two groups?

No. Each customer has one group. Use price groups and discounts for other cases.

### Is there a ready list of groups?

Yes. Import prebuilt adds common groups for your type of business, such as Retail, Wholesale and VIP Members.

### Can I report sales per group?

Yes. Reports › Customer Groups Report shows sales totals per customer group.